Evolution of the Body Positivity Movement
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Body positivity is about loving your body as it is. In India, beauty standards have changed from ancient art celebrating fuller figures to Bollywood stars of the 80s and 90s with diverse body types. Today, social media heavily influences beauty ideals, making it hard to escape the pressure to look a certain way. However, social media also supports the body positivity movement, which encourages celebrating all body shapes and sizes. This movement, started by the 1967 "Fat-In" event and the National Association to Advance Fat Acceptance (NAAFA), promotes body inclusivity and self-love. Despite India's traditional beauty standards and societal pressures, body positivity campaigns are crucial, especially after the COVID-19 lockdown increased body image concerns. Critics worry it overlooks health issues, lacks diversity, and focuses too much on appearance. This led to body neutrality, which values the body's functionality over looks. Both movements help people develop healthier relationships with their bodies. Practicing body positivity involves appreciating what your body can do, engaging in self-care, and surrounding yourself with supportive people.